I used to work with a guy who thought that Design was a joke since you know “a table is table”. At some point this extreme statement starts echoing and then reaches a phylosophical point of view, where, obviously you start asking yourself why “things aren’t that simple, punk”. It is fair to say that (we) consumers tend to be even more lost when you see some ads saying Designer Glasses starting at $29 or when a firm like IKEA comercializes some nice pieces at low prices. Well, nothing new here and the following statement “mass-production era changed mostly everything 70 years ago” can be found into any basic economy manual.
What’s left then? Design Stores where Industrial Design is a religion or remarquable initiatives where the act of buying itself it a part of the Design process. Like One Percent in Japan: 100 pieces for 100 hundred owners only.
The site doesn’t seem to be updated anymore but still, at BlackBeltSofa we like rare & fancy stuff. Oh and by the way, here is a great book that explains and shows why there is MANY TABLES:

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